Knowing how to increase your website traffic can make all the difference to your company’s digital marketing efforts .
But in this article, we’re going beyond paid media investments, ads on Google’s display network : we’re going to talk about how to generate more organic traffic to your site !
For many industry experts, this type of traffic converts much more when compared to the volume brought by paid media or other sources.
So read on and find out now how to increase organic traffic to your company’s website with five powerful tips!
1) Make the main doubts of your customers and leads themes for your blog
As we have already mentioned, the blog is decisive in its inbound marketing strategy .
And you can capitalize on this even more by using this space to answer the most common questions, which your Customer Service Department frequently answers by email or inbox on social networks.
More and more people tend to type in Google the exact same question they would ask your company first.
If your strategy foresees the use of long tail words in your SEO strategy, this increases the chances of your website being one of the first results in the search.
Want to know how to increase organic traffic to your company’s website in a simple way? This is an excellent first step!
2) Ensure good backlinks to your website
Backlinks are fundamental to an efficient SEO practice.
When you’re Abdul Rimaaz digital marketing strategy calls for building or earning quality backlinks, it’s much easier to attract Google traffic.
In addition, it is worth mentioning that the right links can improve your positioning in the Google ranking and, consequently, your revenue and the results of your company as a whole.
The bad guys can penalize your site. Especially since, according to a study by Copyblogger , trusted sites represent about 23% of Google’s ranking algorithms.
To get the best results from your SEO strategy and continuously improve organic traffic, analyze all the backlinks on your site and compare their value.
And once you’ve identified the best ones, add your content team or digital marketing agency to create new backlinks.
3) Encourage your users to stay on your site
We talked above about the importance of creating good backlinks – and your own website can be your best provider!
When your articles link relevant content published previously, it not only builds a network of quality interests, it also encourages visitors to stay longer on your site.
And the longer people stay on your site, the more search engines see you as relevant .
4) Ensure relevant and updated content
Your content marketing strategy should always focus on relevance and frequency of updating .
This helps to create and attract backlinks, generate shares on social networks and bring positive experiences for the user on your website.
Quality is important: posting anything just for regularity is not enough. You need to generate solutions, so that your lead and your customer always have the perception that your company is working hard to solve their pain .
5) Continuously monitor your SEO progress
Knowing how to increase organic traffic to your site is like a ladder: you have to go up one level.
Even if your goal has been achieved and your site has excellent rates, you should look at the metrics continuously .
Analyze what has worked and what can be improved. After all, your website will attract backlinks with that good work, and they all need to be analyzed.
Now that you know how to increase organic traffic to your company’s website, you can increasingly improve the results of your inbound marketing efforts .
Posted By Abdul Rimaaz